The Power of Habit

Building a repertoire of effective habits enables our success. Yeah, yeah—we know. And we know bad habits sabotage success. Blah, blah, blah. Obviously, the fastest way to wellness is cultivating positive habits. But so what? If it was that easy, we’d all have stopped biting our nails and started running a daily ten K ages ago.

Turns out, habits aren’t just a vicious circle of attempt and fail. They’re also a feedback loop: in fact, they’re all hardwired the same way—cue, act, reward. The Power of Habit reveals the secrets of how habits make us tick. Finally, a formula for success.

Charles Duhigg translates the latest neurological and cognitive research into easily digestible ideas for the rest of us. Suddenly, it’s clear how our habits affect us, plus how to harness their power.

The Power of Habit brims with anecdotes from research and business to illustrate the theory. Learn from a football coach who transformed a long losing streak into a series of wins by instilling productive habits. Ever wondered how Schultz built Starbucks into an empire? The same way—by cultivating his team’s habits until they’re customer service superstars.

Find out how letting go of a bad habit, like smoking, makes room for good habits to flourish—like exercise and eating healthy. Apparently habits are the wellness panacea we’ve been seeking. Of course, that ol’ ruling triumvirate—motivation, dedication, and willpower—is still important.

So what will you make or break?