Can a pair of black, stretchy pants make the world a better place?

They just might be able to, but not only because the clothing at lululemon athletica makes you feel good. Woven into each pair of Wunder Unders or their famous Groove Pants is an “I can” attitude.

Walk into a lululemon athletica store and you’ll enter shopping Zen: wall-to-wall colour that is playful, yet soothing; well-trained “Educators” who know the product; and bonsai trees and bamboo to honour your feng shui.

Founded in 1998 by Chip Wilson, this Vancouver-based company found its roots in creating quality women’s clothing for yoga.  Their first location – a triumvirate of yoga studio, retail store and design shop – turned out to be the secret ingredient to their success.

By testing their products on athletes, they’ve been able to create apparel that is functional (and fashionable). The four-way stretch, flat-seamed product also frees you within your yoga practice. No longer will you be wondering if your shirt will slide over your head in Downward Dog.

If you’re a guy, a gym-buff, runner or dedicated to Cross Fit, you’ll find that lululemon has the same high quality, good-looking technical gear for you too.

A community-driven company, at each of their stores lululemon offers free in-store yoga classes and provides a community board, where you can check out local yoga studios and find tips on healthy living. They’re also setting the standards in ethical manufacturing and have a keen awareness of their environmental impact. 

Pay a visit to lululemon and you’ll be stretching your way from Om to Namaste in no time.