Business is business. The name of the game is to make money and as much of it as you can. But there are some businesses that incorporate altruism into their bottom line. We call that good business and we want to celebrate those companies that give back. In our column, Altruism Inc. we introduce you to businesses that are using their profits to benefit other people and the planet.
Let’s face it, we’re power junkies. A few weeks in a cabin or tent sans electricity may make for a fantastic getaway but few of us could survive our modern lives without light -- not to mention computers, smart phones, stoves...
For most of us, electricity is a necessary evil and those electricity bills are part of the bargain. But what if your bill had the power to make social change?
Alberta-based Sponsor Energy is taking the sting out of paying the power bill by attaching a warm fuzzy. Sure it helps that their rates are competitive and that they only issue planet-friendly paperless bills, but it’s what they do with their proceeds that leaves us feeling brighter.
Sponsor Energy donates 50 percent of their profits to local charities. If you have a specific cause that's close to your heart, you can designate it as the one that will benefit from your need to see after sundown.
Whether you want to help kittens, kids, families or fund research efforts in eradicating disease – your electricity budget will do more than just keep your lights on. And, if you have a charity that they don’t yet have on their list, they’ll register it.
We still think it’s a good idea to be energy savers (or go solar, if you can) but it’s nice to know that when you do have to flip a switch, you’re also doing a little good in the community.
Valerie McTavish is a professional writer and video producer living ‘the good life’ in Kelowna, BC. She’s a long-time decision evader which she satisfies by letting a roll of the dice deliver her to spontaneous fun. Follow her adventures by chance at www.zufalladventures.com.